- In terms of productions we used mobile phones, cameras and softwares on the computers
- In terms of distributions and marketing we made posters that will go on billboards, buses, trains etc..We used social media sites/ platforms and posted statuses on Facebook, twitter, whatsapp, instagram, tumblr and BBM and obviously to get our audience to spot and view our final product we posted it on youtube to gain as many viewers as possible.
- When talking about exchange our audiences got involve in discussing and making comments on our swede through the social medias the swede has been exhibited onto.
Tent poles
A film that is expected to be very successful. In other words films that are made to make a lot of profit in order to make up for the loss of money from other movies. Our swede on the other hand is definitely not a tent pole because we did not make money out of it. It strictly for work purpose.
Prosumers
This all about a consumer who becomes involved with designing or customizing products. My group and I were prosumers because we produced our own swede and using different social networks/ medias we marketed( promoted), in other words distributed /exhibited our finishing swede.
Media consumption
My group and I consumed various type of medias to get ideas about our own swede in order to produce it well. Media consumption was somehow a form of inspiration to us.
Cross media convergence
Different media that promote each other and usually wouldn't exist without each other. e.g comics
Synergy
this is where products use visual synergy/ visual synergy through imagery, font, sound, posters, podcast and adverts.
Audience
Our audience spot our swede on YouTube and participated in discussion about in the social networks, posted comments and liked our swede on the YouTube site . We got 301+ views and 7 likes in the space of 1 week.
Global distribution
The fact that we posted our swede on YouTube it is globally distributed meaning that it is available for a world wide audience to view.
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